On Saturday lunchtime, Tottenham Hotspur and Manchester City will clash swords and the 2010/11 Premier League season will begin. Both teams will hope that they can challenge for the title this season, with Roberto Mancini’s team no bigger than 7/1 with Ladbrokes to show that money can talk in the English top flight.

However, Stan James don’t fancy City to win the Premier League and they’re so confident of another team winning the title, that they will refund all losing outright bets if Mancini’s men finish top of the pile. Let’s not forget that the same bookmaker did an offer on Spain winning the World Cup and it cost them millions in return.

Meanwhile, don’t forget to enter the Ladbrokes £10,000 competition before the Premier League season starts. It’s completely free to get involved and you need to select the top three finishing order and the bottom three finishing order when it comes to the final standings. If you’re right, then you will get a share of the £10,000 in free bets – depending on how many people are right.

Bet365 is always a great bookmaker to visit at the start of the Premier League season. They have plenty of brilliant antepost markets available on the new season and you can bet on the handicap market, where each of the twenty teams are given a fictional points headstart. Their end-of-season total is then added to this and the winning side is decided.

Chelsea with a scratch start is available at 15/1, although we think that Everton with a +24 point start is worth taking with bet365 and Stoke City with a +40 point start look interesting, especially as the Potters have signed Kenwyne Jones from Sunderland just before the start of the season.

Bet365 are also set to continue with their Bore Draw cashback offer this season. That means that if you have a losing correct score / HT FT bet on any football match that finishes 0-0, you will get your stake refunded. They will also be running their popular 100% Euro Soccer Bonus where you can get lots of extra winnings added to accumulator returns.

Over at Paddy Power, there’s still time to enjoy a promotion called ‘Net Profit’ where the Irish bookmaker are offering to enhance the odds on winning Top Goalscorer bets. If you back a player to be top Premier League goalscorer and he manages to score 30 or more goals, you will get double the odds with Paddy Power.

It’s also worth considering Paddy Power for your outright bets as they have built up a reputation for paying out early on the outcome of sporting events. Therefore, if Chelsea are ten points clear with five games to go, there’s every chance of an early pay-out.

Finally, Boylesports have a promotion called ‘Luck of the Draw’ which focuses on Tottenham v Manchester City and Liverpool v Arsenal. If either match ends in a score draw, Boylesports will refund single bets on selected markets for that match.

Two of the biggest and best bookmakers around have a competition available where you can easily win £10,000.

Ladbrokes have recently launched a Premier League prediction promotion ahead of the new season, where customers have to select who they think will finish in the top three and the bottom three of the table by the end of the season.

Providing that you’re right with your prediction and nobody else has matched your achievement, Ladbrokes will credit your account with £10,000 in free bets. This competition is totally free to enter and it’s definitely worth opening a Ladbrokes betting account now if you don’t already have one.

For what it’s worth, we are going for an Arsenal – Chelsea – Manchester United top three and a Wigan (18th) – Sunderland (19th) – West Brom (20th) bottom three. Fingers crossed!

Meanwhile, Paddy Power are continuing to run with their popular Last Man Standing competition this season, something which offers £10,000 to the person / people who survive until the final round.

It costs £10 to enter a particular game and you have to pick a particular Premier League team to win that weekend. If you’re right, then you go through to the next round, although you won’t be allowed to pick the same team twice. Therefore, while many people will be going for Chelsea against West Brom this coming weekend, it could be worth a look at the fixture list to see whether this is an ideal time to pick Wigan (who are playing Blackpool).

Two other pieces of advice when it comes to playing Last Man Standing at Paddy Power. Firstly, you do have one opportunity to select the team + draw for a particular round, although this is definitely worth saving until a later stage. Secondly, if you go out in the first round, you will receive a free entry into the following week’s game (where you start all over again) so it’s worth taking a calculated risk.

In addition to Last Man Standing, Paddy Power have a wide range of markets available on the new Premier League season, including Top English Goalscorer, Longest Unbeaten Run and Name the Top Four Teams. You can back Chelsea, Manchester United, Arsenal and Manchester City at odds of 23/10, or instead go for the first three and Tottenham at 15/2, which is what happened last year.

Unsurprisingly, Wayne Rooney is the 8/11 favourite with Paddy to be Top English Goalscorer, with Jermain Defoe on offer at 13/2, Darren Bent at 15/2, although Frank Lampard could be the value pick at 9/1.

As for Longest Unbeaten Run, you can back Manchester United to achieve this at 11/4 and they certainly look a better bet than the 2/1 about Chelsea considering the Blues have lost their last four pre-season friendlies.

The first thing you will notice on BetFred is their more than generous welcome offer of £50 worth of free bets. With the busy football betting season starting on the weekend, BetFred is offering new customers a free bet of up to £50. All you need to do with the online bookmaker, is open a new account, deposit some funds and then make your initial bet on that new account. When you make that first bet, which has to be a minimum of £5 and a maximum of £50, BetFred will match your first stake on a new account, giving you a free bet of the same value. This means that you can already gain in time for the new football season. With the Community Shield on the weekend, followed by England v Hungary international friendly midweek, followed by the start of the new Barclays Premier League season next weekend, it’s a great time to get some early football betting done. It’s best to get your outright bets down early as you will pick up better prices, and why not do it a place which offers a wealth a bonuses, free bets and cash back offers?

BetFred have a massive online sports book, with fantastic coverage in particular on the football and horse racing markets. BetFred are always full of good promotions, and the start of the new domestic season is well covered by the online bookmaker. With a fantastic online betting service provided through a great looking and easily navigable website, BetFred is a very popular and trusted bookmaker. Here we run through some of the current promotions being run by the online bookmaker, just to give an example of what you can expect when you open a new BetFred account. You will have seen them on the high street, and now you can experience that same great experience online, from one of the UK’s most trusted bookmakers.

Community Shield Bore Draw
BetFred are running a Community Shield Bore Draw, which means that if Sunday’s match at Wembley ends in a 0-0 draw, then BetFred will give free bets as refunds. This applies to ninety minutes, as that is all that the Community Shield goes to, and heads to penalties if it’s a draw then. This Bore Draw offer applies to the Correct Score, First and Last Goal scorer and Score cast bets placed on the match ahead of kick off. If any of those markets are lost on, then you will get a refund on your lost stake. With the last three Community Shields ending in a draw, this could be well worth taking advantage of.

BetFred Community Shield Odds
Chelsea to win: 6/4
Draw: 23/10
Man Utd: 15/8

Cardiff v Sheffield United
If Cardiff striker Michael Chopra (who incidentally was the first player of Indian heritage to play in the Premier League) hits the back of the net at least twice in their season opener against Sheffield United, then online bookmaker BetFred will offer refunds on lost bets. If you have placed a Correct Score, First and Last Goal scorer or Score cast bet on the match, and any of them lose while Chopra scores at least a brace, then BetFred will offer refunds on those lost bets. You will get the lost stake back as a free bet.

BetFred Cardiff v Sheffield United Odds
Cardiff to win: 11/10
Draw: 23.10
Sheffield United: 5/2

Leeds United v Derby County
Also in the great run of offers that BetFred present for the opening weekend of English domestic football, into focus come Derby County. If Rams winger Kris Commons buries the LAST goal of the match against favourites Leeds, then BetFred will give refunds on any lost bets placed on Correct Score, First and Last Goal scorer and Score cast bets.

BetFred Leeds v Derby County Odds
Leeds to win: Evens
Draw: 12/5
Derby County: 11/4

Southampton v Plymouth
Another great free bet offer from BetFred covers Southampton, as they begin their season against Plymouth. If the Saints win the match by three goals or more, then you will be able to get a refund on lost bets placed pre-match, on Correct Score, First and Last Goal scorer and Score cast markets. The refund again will be given as a free bet, giving some great coverage on the match.

Southampton v Plymouth Odds
Southampton to win: 4/6
Draw: 11/4
Plymouth” to win: 4/1

Goals Galore
BetFred “The Bonus King” have a great promotion running at the moment called Goals Galore which makes for a nice addition to your regular football betting. This is a great offer in which you can predict games which in which both teams score a goal during the match. So, with BetFred, when both teams score, it is Goals Galore! When you bring up this market, you are presented with a coupon of matches, from which you make as many selections as you like from the coupon. The more you predict right, naturally the better the odds will be. For example, if you predict two games where both teams score then you can get odds of 9/4. Four correct predictions will fetch you a price of 9/1 and for six correct Goals Galore selections, BetFred will offer odds of 6/1. Simply make the selections to build your Goals Galore odds, which is a great feature on football betting with BetFred.

Enhanced Multiples
Why not check out BetFred’s enhanced football multiples as well ahead of the weekend? For example, if you Fancy the Favourites you can select the multiple bet which backs Southampton, Leeds, Cardiff and Chelsea to all win. That can be taken a price of 18/1 with BetFred. How about all the games featured in the above free bet refund offers all ending in a draw? If Southampton v Plymouth, Leeds v Derby, Cardiff v Sheffield United and Chelsea v Man Utd all end in a draw, you can back that enhanced BetFred football multiple for a price of 145/1.

Again, these are just some of the many offers which can be found across the BetFred website. Add to a comprehensive sports book a casino, lotto, games, bingo and brag, all of which bring their own promotions, you really can’t go wrong. Just check out the BetFred promotions page to see just how well covered you are on your sports betting. BetFred also run price boosts on first goal scorer bets on selected matches, so keep an eye of those as well as you explore your betting experience with BetFred. You won’t be disappointed.

Online Bookmaker Stan James offer a great welcome bonus for new customers to their sports betting services, by treating new clients to the offer of a £25 free bet. All that you have to do is open a new account with Stan James, make a deposit and when you make your initial bet on a new account, the online bookmaker will match that first bet up to the value of £25 (once that bet has been settled). Think about that for a moment, you could have a free £25 to have a punt on the new season of the Premier League football betting. If you want to look at some sections where to go to in order to spend your bonus, then a stop into the Stan James Ante Post Promo’s for football betting is well worth a look to add some variety to your betting. Here are just a couple of the great value, but longer priced bets in that section to take a look at.

Retain Titles:
Chelsea, Barcelona, Bayern Munich, Marseille, Inter Milan and Rangers 130/1 is one of those bets which is out there a bit, but these are the best teams in their respective leagues. If there were to be a complete repeat of last year, then you are able to get some worthwhile odds on it happening at Stan James

Last Years 2nd Place To Go One Better
Man Utd, Leeds and Celtic 90/1 backs last year’s runner’s-up to all go one better.

But in terms of the 2010/11 season of the Barclays Premier League, you can always invest that welcome bonus of up to £25 on more familiar markets such as the Outright Winner. Stan James have Chelsea penciled in as favourites to win the league again at 13/8, while Manchester United are priced at 9/4 to reclaim the Premier League crown. If you think new Liverpool boss Roy Hodgson is going to work his magic, then Liverpool are out at 12/1 to win the league.

The Community Shield is the curtain raiser on the new domestic season, and kicks off Sunday, August 8th with the Chelsea v Manchester United fixture. Stan James have a great selection of markets available for this one as well, as they always do when you go into their submarkets for a match. In order to navigate your way through the football betting at Stan James, just call up a league, and you will be presented with the list of forthcoming matches. Then you can either click on the prices to add straight to your betting slip, or you can explore the number of further bets on the match. You will clearly see the total number of those further bets on a match you can make, next to the listing of the fixed odds. Information about the match in question is clear, with the time, date and TV listing available, plus any other further information about the match that may be relevant. In the case of the Community Shield, alongside the fixed odds, there are currently 28 other bet selections to chose from.

Chelsea v Manchester United Community Shield Outright Odds
Chelsea are 13/10
Draw is 23/10
Manchester United are 15/8

Those are your fixed odds prices for the Community Shield, but if you navigate your way on through to the extra bets, you can find markets such as Double Result, Correct Score, Handicaps, Draw No Bet, Total Goals plus First Team To Score and many more. Stan James are great with their sub market betting when it comes to the big Premier League football betting matches, and are well worth spending some time looking over, as they can really enhance your betting experience on a match. The Stan James football betting section of their sports book is excellent, and very clear and easy to use. Leagues and tournaments from across the world are covered, and at the moment you can find some great deals on Ante Post football betting ahead of the new season. These are the kind of things which will need to be jumped on quickly, as the new domestic league gets underway on August 14th. Stan James also offer a Pick Five Accumulator section on their sports book, which builds rapid accumulator suggestions for you, and these are well worth a peek when the season starts. Stan James delivers expertly with its football betting services, and as any avid punter will know, the studying of form is often key in landing a winner. Stan James have you covered there with their sports statistics service, plus you can follow live action with their football match centre and football commentaries and live scores.

As most punters will know, Stan James is synonymous with horse racing betting, being such a trusted and established name in the UK industry. Their online horse racing coverage, is just what you would expect from the bookmaker, and that is excellent. Right off the bat, just like the football betting markets, Stan James throws out Horse Racing, Ante Post Horses and Specials on the Horse Racing, plus have separate sections of the sports book for US and Australian Horse Racing. You are not going to miss out on any race action with Stan James as your bookie. But as good as the prices and listings of information for the runners and riders are in each race, Stan James extend their horse racing services a little further. You can pick up commentaries on the races, plus you can watch live races on your pc, as long as you make a qualifying bet for a race, which is a minimum of a £1 single, or any monetary equivalent in a forecast etc. All of your horse racing betting needs are in one place, and with one of the most impressive horse form and results sections on the internet, along with Daily Naps and Tips, you really can’t go wrong with Stan James for your betting. Just to top it all off, you can of course get Best Odds Guaranteed with the bookie. Which means that if your horse has a great starting price than an early board price you took on it, Stan James will pay out on the bigger starting price if your horse comes in. So, if football’s not your thing, then you can always use your generous welcome bonus at the races, or any sport in their extensive book.

The new football betting season officially kicks off with the Chelsea v Manchester United Community Shield, which takes place at Wembley on August 8th. That is just under a week now until England’s top two sides will stand toe to toe again, ready to battle it out for the first honours of the season. While it is just a supposed friendly match, the rivalry between the two teams will no doubt throw up an exciting match. Online Bookmaker Paddy Power is a great stop for all of your football betting requirements ahead of the new season, and now is the time to start taking advantage of early prices before teams settle down into their seasons and prices start getting cut. Paddy Power is pretty much known at the home of online betting specials and that is a great place to start, in order to get a good picture of just what they are about. First there is the welcome bonus, a vital part in the decision of how to select an online bookmaker, and Paddy Power offer a nice bonus of £50 for new customers. All you have to do to qualify for this generous offer is open a new account, make your deposit and when you make your first bet of up to a maximum of £50, that stake will be matched by the online bookmaker.

Community Shield Paddy Power Odds
Chelsea to win: 13/10
Draw: 9/4
Manchester United to win: 15/8

Manchester United boss Alex Ferguson will be keen to make an early impression on title rivals Chelsea this season, and while it won’t count for anything in the regular season, a good win over the Stamford Bridge crew would certainly set the Red Devils up with a boost of confidence. They have been in the US getting ready for their new season, and Ferguson looks to be putting some faith into his youngsters again. Quite who will be fielded for the Community Shield remains a mystery as Ferguson may go with a blend of youth and veterans, giving the likes of Paul Scholes and Ryan Giggs a run out, while trying to get a bit more game experience for new signing Javier Hernandez. United are currently priced at 15/8 to win the match, while Chelsea are 13-10. A draw in this fixture is well worth looking at though, as the last three Community Shield encounters have ended in drawn matches. A drawn match at the end of 90 minutes means straight to penalty kicks. There is of course a great live in-play betting services available, which will be running for the big match.

If you are looking a little further ahead to the Barclays Premier League betting for the new season, then dropping by their outright bets on the season will see Chelsea favourites as 13/8 with Paddy Power. Manchester United are 9/4, with Manchester City close behind on 5/1. Just click through to any individual match selection and you will have the opportunity to get even deeper with a host of submarkets, from Correct Score, First and Last Goal scorer, Half Time/Full Time and Over/Under goals. All the betting submarkets you would expect are right there to explore, as well as being backed up by a comprehensive stats system to help guide your betting. Whether it is the World Cup, the Champions League or Premier League betting you are looking for, you will probably, with a little time searching the many sub markets and special bets, be able to find unique bets that you will not be able to find elsewhere.

Paddy Power also put forth a lot of these unique football bets, and here were take a quick preview of just some which are available for the new season of the Barclays Premier League. Chelsea are priced at 5/2 to be the team to keep the most clean sheets in the season, and are also priced at 9/2 to be the team to score the fastest goal on the opening weekend. The most potent goal scoring teams are the front runners in this category, and that is because both Chelsea and Manchester United are playing weaker opposition in West Brom and Newcastle respectively, but there really is no reason why any team can’t sneak an early goal. The likes of Manchester City are out at 20/1 but that is because they have tougher opposition in Spurs. Worth looking over this category and studying it, as you could pick up some nice odds. Out of the newly promoted teams, Newcastle, West Brom and Blackpool, the Toon Army are favourites to finish in the highest league position. These are the kind of Premier League special bets that Paddy Power are offering. Want more? Then how about the Premier League sack race? The pressure certainly is on Manchester City boss Roberto Mancini after his spending, and he is 4/1 to be the first manager to get the sack, the same price as Newcastle’s Chris Hughton. Another Paddy Power special covers players to score more goals than Emile Heskey this season, with Michael Own even priced short at 4/9 to do so. Check out the list for yourself.

In terms of match specials, Paddy Power have brought back their Half Time Saver money back special on accumulators of four-fold or larger. This is a great offer, which covers your bet if it is correct at halftime. If your accumulator then falls apart in the second half, the online bookmaker will refund all losing stakes. Another feature of Paddy Power’s football betting, is that they usually highlight a game surrounding a goal scorer. If a nominated goal scorer scores the last goal of the match, then all losing bets on goal scoring markets and more will be refunded. For this you will be well served to keep up to date on Paddy Power’s main page after you have signed up for your new account.

Paddy Power really excel with their horse racing betting services, and even when there is no live horse racing from around the world, you can keep happy by playing their great virtual horse racing betting. With an awesome stats section for the races and daily specials happening, Paddy Power really have their horse racing services down. Just as with football, there is commentary, stats and form to be studied, along with a full results service. It is just part of a vast sports book which makes the online bookmaker so popular, and along with streaming live sports on Paddy Power TV, Poker, Casino and games, Paddy Power really is one of the most popular online bookmakers available. From humorously titled special bets, to witty news features on the home page along with the latest betting highlights and live in-play prices. Just head over to Paddy Power, open a new account to make the most of your welcome bonus and an extensive betting service will be right at your fingertips.

Online bookmakers Ladbrokes have undergone something of a facelift in recent times, presenting a fresh look on an old favourite. Their new look website is a sleek looking one, with the old red, white and green theme still in place, but offering a clean, spacious feel which is easy to navigate. Land on the home page and you are immediately greeted with a clear example of what the online bookmaker has to offer. There is the online casino, Games, Bingo and quick financials betting, but of course there main port of call is the sports betting where Ladbrokes really stand out. Football betting is naturally one of the most predominant markets and Ladbrokes bring a very organized betting system to the punter, and will make a good stop as you get ready for the new Premier League betting season. Ladbrokes present matches in their live match centre, and if you are unsure of where to place your bets, then you can helped in your decision by studying their great form lab, football stats and results service. Ladbrokes also provide football commentary on games. Add all this up with live In-Play betting which is dealt with great aplomb by Ladbrokes, a trusted name in UK betting.

Football betting starts really with the Community Shield next weekend, and a quick click on the match betting for that at Ladbrokes, lists Chelsea at 7/5 to win, 23/10 for a draw and Manchester United 15/8 to win. You can also see on the match selection that there that there is a good number of submarkets to enjoy at well, just by clicking on through if you have added your fixed odds to your betting slip. If you head to the Barclays Premier League section of the Ladbrokes sports book, then you will be presented with one of the clearest listings you will find online. Simply hit the price you want on a selection and it gets added to your betting slip, or you can delve a little deeper and explore not only submarkets, but football special bets as well with Ladbrokes. The list of bets in navigable through two menus at the top of the page, so while we are in Barclays Premier League, the sub menu is extensive and gives you the options to switch between options such as Match Betting, Top Team Goal scorer, Promotion Betting, Tournament winner, Head to Head, Goals, Scorers, Handicaps, Double Chance, Goal Line and specials. This is a great way to filter your betting selections for your football betting. Dipping down into the Specials, we see the Next Premier League Manager to leave is Wigan’s Roberto Martinez priced at 5/1.

There are also some interesting team and player special bets to enjoy. After leaving Chelsea in the summer, Liverpool’s Joe Cole is 2/1 at score against his old club in the 2010/11 season, and for his new club, Liverpool are priced at 7/4 to win a major trophy this season. You can scroll down the page and examine some great team specials for numerous Premier League teams, and it is a great place to go to in order to look for some odds to enhance your regular fixed odds betting. So whether you want to follow the domestic English football season, the Champions League, or perhaps England’s qualifying matches for Euro 2012, then Ladbrokes will provide a wonderful betting portal for your to enjoy. The sports book is considerable covering plenty of European leagues, but the betting action at Ladbrokes does not stop at football of course. One thing that Ladbrokes has been trusted with down the years has been their horse racing coverage. Ladbrokes provide guaranteed best odds on all of their horse and greyhound races, which means that if you take a horse at 7/1 and then the price drifts out to 16/1 for example, then the online bookmaker will honour the greater odds if your horse comes in.

For a welcome bonus, Ladbrokes offer a £10 free bet on new accounts. Ladbrokes will simply give you a free £10 bet when you sign up for a new account, make a deposit and place your first bet. They also run a decent Ladbrokes Mobile service so that you will be able to carry your online betting with you. With Ladbrokes TV, Sporting News to back up great live in-play betting and a customizable “Favourites” menu Ladbrokes really delivers.  Everything you expect from a quality and trusted name is right there, and is worth looking at for your football betting. Will the season take its usual turn of being a two horse race between Chelsea and Manchester United? Can Arsenal step up just a little more in order to become a more serious challenger, or will there be a surprise candidate in the mix, with the strong crop of Manchester City, Tottenham and Liverpool all looking to make an impact in the 2010/11 season. Chelsea are favourites to win the league priced at 13/8, second favourites are Manchester United priced at 2/1, while transfer happy Manchester City are priced at 5/1 to win the Premier League for the first time. If you haven’t looked at Ladbrokes in a while, then you may just be surprised.

For punters looking for reliable and trustworthy source to do their online sports betting with, betting exchange BetFair offer a great alternative to your regular online bookmaker services. First of all, there is the welcome bonus to enjoy, and at BetFair you get a £25 free no loss bet when you open a new account with the betting exchange. This means that after you have deposited your first funds to your account and made your first bet, if that initial bet loses then BetFair will refund that lost first stake up to the value of £25. BetFair is known at the world’s biggest betting community, and this is because a betting exchange works in a slightly different way to an orthodox online bookmaker. Yes, you can go in and make all your bets, just as you would normally, but behind the scenes you are not betting against the bookmaker, you are betting directly against other punters, anonymously of course.

There is a different bit of lingo to learn, as you will be laying and backing odds instead of just having a good old punt on fixed odds. When you lay a bet, you are betting that a certain event will not happen. So if you don’t think that Manchester United will win the forthcoming Community Shield, then you would lay a bet on that event not happening, which is basically the stance from where bookmakers come from. The other side of the bet would be the backer, who would think that Manchester United will win, and when those two parties get together on a betting exchange, then you have a bet. When the backer comes to an agreement with the punter laying the bet, then you have an active bet. That is all that is needed for something to work on a betting exchange, as long as you have the two parties agreeing on any bet then you can have a punt as normal. This is one advantage that a betting exchange has over a regular online bookmaker, as you can probably find bets that you may not be able to pick up at your regular bookie. For the Community Shield, Chelsea can be backed at 1.76 and Manchester United can be backed at 2.06 to win.

So, if you are looking for somewhere to go to do your Barclays Premier League football betting for the new season, then BetFair may well be worth a visit. Everything that you would expect to find on an online bookmaker you can find on the betting exchange BetFair. Calling up the Barclays Premier League betting page, you are presented with a list of the opening fixtures and their match odds, as well as a very handy Outright Winner Odds on the same page. Here we can see Chelsea as favourites to win the Premier League, and you can back them at 2.8 to have boss Carlo Ancelotti to guide them to retain their title. Manchester United can be backed at 3.8 and deep pockets Manchester City can be backed at 6.4. The race for the title seems to have a new kid on the block, as City have overtaken Arsenal in the pecking order. Just as Chelsea started out by paying for the best players on the transfer market, Manchester City are looking as if they are looking set to follow in their footstep and being perceived as a massive threat.

So what of the prices for the opening fixtures of the new season? Let’s take Chelsea v West Brom for a starting point. You can see that Chelsea can be backed at 1.18 to beat West Brom (who can be backed at 22) and there is also the third option of the draw to back at 8.6. But if you need a little more help in order to make your betting selections, then you can click on form stats to help you make your mind up a little easier. You can also click a link to see the full market prices if you want to go a little deeper in your submarket betting for the individual markets. BetFair also stream live football action straight to your computer through their live video service, and you can quickly gain access to other features such as BetFair Multiples and those all important stats pages which can help you plan your betting strategy. Football betting at BetFair of course is much more extensive than just the English Premier League. Again, you can find leagues and tournaments from right around the world.

BetFair Premier League Betting Odds
Liverpool (2.66) v Arsenal (2.96) with a draw at 3.4
Man Utd (1.29) v Newcastle (13.5) with a draw at 6.2
Aston Villa (1.76) v West Ham (5.5) with a draw at 3.75
Bolton (2.3) v Fulham (3.5) with a draw at 3.4
Sunderland (2.22) v Birmingham (3.7) with a draw at 3.35
Blackburn (2.9) v Everton (2.64) with a draw at 3.4
Nottingham (2.6) v Man City (2.98) with a draw at 3.5

Again you will notice little difference between the betting exchange that is BetFair or any regular online bookmaker, as the basics are the same. You may well find after signing up for a new account there, you will find that you have more betting options in terms of markets to explore. Simply put, if you can match someone’s bet or you can get your bet matched, then you can probably pick up odds on things you wouldn’t find normally. All other sports are there already organized in the left hand navigation menu, which drives the site, and the site itself is a very clean and easily navigable place to go and do your betting with. There is even more aside from the sports book as you can enjoy the BetFair Financial Trader, Arcade, Poker and Casino if you want, which come with their own array of promotions. But focusing back on football betting, there are live scores to keep you up to date, as well as forum where you can engage in betting chat with other keen punters. BetFair is a great place to have in your betting arsenal, and of course, just as there is no harm in having more than one bookmaker which you have signed up for, there is no harm in having a betting exchange account as well.

Head across to online Bookmaker SportingBet and you will notice the wealth of special bets and features that they provide. One of the first things that catches the eye, is the level of welcome bonus which the bookie offers. Simply sign up on the spot online and you can earn a free bet up to the value of £25. Simply register, deposit some funds and make your first bet and you could have some free cash to start your Premier League football betting with. This is the perfect way to get your new season of sports betting underway, and helping you get ready for football betting at SportingBet, they are offering this start of season sign up bonus. Sign up, make a deposit and simply place a bet of at least £10 on any football market with odds great of 1.2 and SportingBet will match that first bet up to the value of £25, giving you double your  betting opportunity to start the new season of football betting. With another action packed football season on the near horizon, now is the ideal time to start planning your betting strategy and take a little time to get your betting straight for the new Barclays Premier League season.

When you land on the home page of SportingBet, you will have everything right at your fingertips immediately. There is the live in-play betting services right there in a predominant position for you, so you can see the live updates of scores and happenings. The nice feature about this, is that you can click on one of the icons and filter the live betting options by sports. Simply then click on one of the events and you will be able to open up a new page full of submarket live betting options. All of the day’s betting highlights are listed on the home page with links direct to the betting market in question. For example, football betting fans will spot the Premier League Matches and Premier League Outright highlight sections, where you can click on through to the betting markets. The big kick off is on August 14th and you can jump in early to get your early match prices, and with such an exciting line up on the opening days, now is the time to take advantage of prices. Getting in early with football betting is always worth considering, and to make a point, take Manchester City for example. If they continue to spend and land more big names, their prices will get shorter and shorter. So what do SportingBet have lined up for the new Premier League season of football betting.

Starting at the top, Chelsea are 6/4 at SportingBet to land the Premier League title again, with Manchester United at 12/5 and the aforementioned Manchester City priced at 9/2. Looking at the opening fixtures for the Barclays Premier League 2010/11 season, there will be a lot of interest in seeing how surprise Premier League debutants Blackpool get on. They begin at Wigan after reversing the initial fixture while they finish renovations to their stadium. Perhaps the biggest match of the opening weekend is on Sunday, when Arsene Wenger’s Arsenal travel north to take on Liverpool. This will be new Liverpool manager Roy Hodgson’s first big test at Anfield, and he won’t want to get off on the wrong foot in front of a passionate Kop. Liverpool are priced at 7/5 at SportingBet to win, while Arsenal, who perhaps would have been hoping for an easier opening match, can be taken at 17/10 to take all three points. At the other end of the table, Blackpool are favourites to go straight back down and are 2/7 odds on at SportingBet to get relegated. Scour through the many individual match options that are listed in the football betting section of the sports book at SportingBet, and you will find plenty of submarkets and stats to help prepare your betting strategy.

One of the stand out features on a packed online bookmaker site, is SportingBet’s rewards program. When you opt in to their rewards program, you will get rewarded for your betting. When you place bets on SportingBet you accumulate points, and these can be earned different ways on the site, by participating in live in-play betting or pre-match betting. The more you add up, the greater your rewards will be. Just one point will give you a reward, as it will gain you entry into a monthly draw. At the higher end of the rewards scale is the option to get yourself a free bet. The more rewards points you have, the bigger your free bet will be! This is a fantastic reward just for doing your football betting, and is well worth casting a eye over, especially as it is free. Simply sign up for a new betting account with the online bookmaker, get your £25 welcome bonus, and then opt into the rewards program. 

SportingBet have a great looking site, and you can find more than football and sports betting on there of course. While the sports book lists everything from the popular sports of football, horse racing, tennis, golf etc, the minor sports such as volleyball and futsal are represented. There is also a great link to SportingBet Multiples which will take you to accumulators ready built and to tweak yourself. The right hand of the website is packed with links to promotions and events on the site, and you can find things such as the great English Cricket promo, where you can get prices on matches as well as free tickets, plus the wealth of gaming opportunities and competitions in which you can enter as an account holder with the online bookmaker. SportingBet really deliver with their betting services and there is plenty to keep you entertained, even when you are taking a break between your sports betting. The sooner you can get signed up with the online bookmaker, then the sooner you will be able to take advantage of the early prices that are on offer for the new season of the Barclays Premier League.

SkyBet are one of the online bookmakers which constantly push some of the best prices for sports and football betting. SkyBet provides fantastic coverage on sports, and the feel of their website is that it is as vast and as comprehensive as their TV sports coverage. In fact, you can get your coverage of SkySports through their website and it is free to get once you become a SkyBet customer. Simply open a new account and Sky Sports customers can get their feeds through the website. That makes a fantastic partnership for Live In-Play betting, as having the live action right at hand on your computer screen, certainly enhances the experience. Live In-Play betting is of course, one of the main courses in the service of football betting, and SkyBet certainly delivers some great quality with the feature. With the start of the new 2010/11 football betting season just around the corner, you can find all that you need for your betting needs in one trusted place. When you have a nice welcome package in place for you when you open a new account with the online bookmaker. SkyBet offer a free £10 matched bet for new account holders, meaning that you can be ready to start your Barclays Premier League betting with SkyBet.

What do SkyBet have laid out for the new domestic season in England? With just a week to go until the Community Shield and around a fortnight to go until the league kick offs, the first place which can pull in your attention to have a punt, is the great Ante Post Specials football betting section on SkyBet. This is well worth a look as it goes beyond the regular betting on things such as the outright winner of the league. First of all there is a SkyBet Special on two of Europe’s big spenders at the moment. You can pick up a double on Manchester City and Real Madrid to win both of their league, which can be taken at a price of 14/1. Can money buy success? It could buy you success if you land that double with SkyBet. If you want to go bigger, then there is an attractive Five Fold football bet to look at, and that is Chelsea, Rangers, Barcelona, Bayern Munich and Marseille to all retain their respective league titles, and that monster bet will land you a hefty 40/1 but is it outside the realms of possibility? The Manchester Rules Europe Ante Post double football bet at SkyBet backs Man Utd and Manchester City to triumph in their European campaigns, United in the Champions League and City in the Europa League. That is also backable at SkyBet for 40/1.

But in terms of Barclays Premier League Betting, the opening day of the 2010/11 season throws up some fascinating matches. Both Chelsea and Manchester United entertain promoted opponents in West Brom and Newcastle respectively, but one of the big clashes sees the Tottenham v Man City clash, which are the two teams whoo were battling it out for a fourth place finish last season. Home side Tottenham are 5/4 to win that opening fixture, with big spending Manchester City priced at 15/8 to take the spoils. There is also the massive clash at Anfield on Sunday, August 15th between Liverpool and Arsenal, and all eyes will be on new Liverpool boss Roy Hodgson to see if he can get the Reds off to a good start. They are 11/8 at SkyBet to beat the Gunners, while Arsenal, more likely than not with Cesc Fabregas in tow, are 17/10 to win. Naturally you are not going to talk about the new season of the Barclays Premier League football betting without looking at the outright winner. SkyBet have Chelsea listed at 6/4 to retain their title, with Manchester United second favourite at 5/2. Roberto Mancini is splashing the cash this summer, and by that fact alone, Manchester City are third favourite at SkyBet to win the Premier League, priced at 11/2.

Some more Premier League Ante post betting odds to look at on SkyBet, is to look for a top four finish bet. This should be able to offer some decent prices, as there are genuinely more teams in the running than when looking at the outright winner. Liverpool for example are 13/8 at SkyBet to get back into the top four. Tottenham are 3/1 to repeat their efforts of last season, while Manchester City are 4/7 to break in there. Also in the hunt are Arsenal at 8/13 and looking down the list, are the likes of Aston Villa worth a look out at 7/1 at SkyBet? While preparing your football betting for the new season, you should take a look at the other end of the table of course, because you can find good prices on the relegation battle. Promoted teams often have a hard time surviving their first season in the Premier League, and surprise participants Blackpool are the favourites to go straight back down, priced at 2/7 at SkyBet. West Brom are 5/6 to get sent straight back to the Championship, with Wolves priced at 9/4 to get relegated. West Ham, who are being touted as strong relegation candidates are out at 5/1 to suffer heartbreak at the end of the season. Why not drop by some Transfer Specials at SkyBet as well? In this special market at SkyBet, you can find some of the Premier League’s, and the world’s top stars and odds on where they will be at the end of 2010 Summer Transfer Window. Fernando Torres for example is priced at 1/3 to join Chelsea before the new season, Germany’s Mesut Ozil is 2/7 to join Manchester United by the end of the summer transfer window, and West Ham’s Scott Parker is priced at 5/6 to join Tottenham.

For individual match betting at SkyBet, the list of submarket bets runs pretty deep, and you can plan your bets with the help of extensive stats. From being greeted on the home page with all of the latest live betting opportunities and highlights, to keeping you up to date by being able to bet with SkyBet on your mobile phone, SkyBet is packed with sports betting opportunities. There are plenty of features available on SkyBet to go well beyond football betting of course, as their sports betting book is pretty vast, and you can find special betting sections for big sports events. With SkyPoker, SkyVegas and SkyBingo to keep you entertained while you figure out your football betting strategy for the new season, SkyBet is an excellent online betting portal to take a look at. The site itself and the sports book are easily navigable and their coverage of horse racing is superb. If you are looking to get started and set up with a bookmaker for your football betting ahead of the new season, then SkyBet is well worth a look.

With the crop of Premier League teams in action with Club Friendly matches at the moment, it is a good time to start preparing for the new season of football betting. Sports betting online continues to increase in popularity, and one of the primary steps along the path to finding an online bookmaker is to dock into the betting portal that is Bet365. So, we will head over there and take a look at just what you can find on offer in terms of football betting for the new 2010/11 Premier League season, at one of the most highly recommended and trusted bookmakers on the internet. As soon as you land on the Bet365 sports book page you are greeted with the extensive list of Live In-play soccer betting opportunities, and a simple click on any of the matches will take you a new page full of In-Play betting markets such as Full Time Results, Next Goal, Match Goals and even Asian Handicap In-Play. The world of football betting is vast, but Bet365 expertly brings the world right into your home.

The Bet365 sports book is driven by a left hand menu and you just have to scroll down a little to find the all encompassing name of Soccer to find your football betting. Click on that and then you have at your hands, further options of which country you want to visit, and of course the UK is at the top of the list, with the separate leagues (and cups) expanded. As this is a look at Premier League football betting with Bet365 let’s take a look at the opening day fixtures and hopefully spot some bargains. When you go looking for the best football odds on a Saturday afternoon, Bet365 predominantly comes up trumps, and that is thanks to the weight which they carry in the online betting industry. Being a Chelsea fan, I want to see how my beloved Stamford Bridge outfit are expected to get on in their opening fixture against West Brom. First thing you will notice is the red speaker button next to each game, and that is Bet365’s Live Audio available for In-Play betting. Listed across from each selection is also an expansion button with the number of available submarkets on a match, along with a button to see stats pertaining to game.

Chelsea v West Brom. You either click a direct price (a home, draw or win option) which will go straight to your betting slip, or you can go a little more in depth with your Barclays Premier League betting with Bet365 and open those extra sub-markets. That is what we shall do. Here you are presented with a wealth of options for your match betting, such as the big Correct Score market. Chelsea are 5/1 at Bet365 to run out comfortable 2-0 winners to start the defence of their Premier League title. Taking a look at the stats section for the match, you can instantly see that Chelsea haven’t conceded a goal against West Brom the last four times they have met in the league, scoring seven unanswered goals in the process. That almost averages around two goals per match against the Baggies, so you can base your Correct Score option on that. One other personal favourite mode of football betting is Asian Handicap, which Bet365 is a great exponent of. Again, just go into the submarkets for a match and you are presented with the most likely suggestions, or you can go and look at the full range of alternative Asian Handicap odds. A West Brom +2 Asian Handicap is decently priced at 1.80 decimal odds.

The word which comes to mind when looking at Premier League football betting with Bet365 is “comprehensive”. The broader spectrum of Outright betting on Ante post (early betting prior to an event) markets are well covered, and Chelsea are 6/4 favourites to win the Premier League again. Manchester United are in hot pursuit at 5/2, while big spending neighbours Manchester City are third favourites to lift the title priced at 5/1. With other markets such as Bottom at Christmas, To Finish in Top 6, Next Permanent Manager, Leading Goalscorer and Not To Be Relegated to name but a few, it is well worth spending some time on the Bet365 site and lining up your football betting and planning your betting strategies for the new season. With so much on offer, you are in no way shape or form limited. Everything is right there in one place at the click of a button, and if you want more for your football betting, then Bet365 deliver.

One great football betting offer at Bet365 is their 100% Euro Soccer Bonus Accumulator. If you enjoy building large bets, then this is the pace to go. Not only are the Barclays Premier League matches in force for this, but so too, Serie A, Primera Liga, the Bundesliga and the Champions League. This offer means that if you land an accumulator of 3 or more selections from those above leagues, then you will receive a bonus on top of your winnings. Landing a treble gives you a 5% bonus for example, with a 5-fold accumulator lands a 1-0% bonus (which can really add up nicely). At the top end of this, and something everyone doing football betting would dream of, is the 14-fold accumulator for which you would get a 100% bonus for. There is also the Bore Draw Money Back promotion from Bet365 which covers any match upon which a pre-match (not live in-play betting) Correct Score, Half-Time/Full-Time or Scorecast bet has been made. If the game peters out to a boring 0-0 draw, then you will get your stake refunded from the online bookmaker. Bet365 also pay out  1/3 odds on each-way First Goalscorer bets, so as long as your nomination hits the back of the net at any point during the game, even if he’s not first, you will have some coverage of 1/3 odds. With the streaming of live matches via their website to add extra excitement to live in-play betting, Bet365 really has your football betting well covered. To top it all off is the welcome bonus which the online bookmaker has to offer. They will match your deposit up to the value of £200 bonus when you open a new account. The minimum first deposit is just £10, so whatever the denomination of your initial betting funds, Bet365 will generously match it. There is of course a lot more to Bet365 which has a vast sports book, games and casino, but if you are looking for a place to start ahead of the 2010/11 Barclays Premier League, football betting at Bet365 is a great experience.