Ladbrokes Review – New and Improved Sportsbook and Streaming Service

UK online bookmakers Ladbrokes are stepping up their competitiveness in the market, as they upgrade and update their website services. This week, Ladbrokes will unleash their new sports book to their clientele, with the major addition to their betting services being their streaming service which will provide access to over 30,000 events a year. This is a major play by the Bookie, after recent weather conditions will no doubt have hurt them in the pocket a little bit. But offering live streams to customers is becoming a more and more important service to offer for online Bookmakers, as it gives the punters access to sporting action which marries nicely with Live In-Play betting, all in one place.

Ladbrokes have added this new weapon to their arsenal, despite seeing a period which has favoured the punter somewhat. The topsy-turvy Premier League season is a perfect example of punters having a merry old time, but that has not stopped Ladbrokes investing. The new streaming rights will give access to football, Tennis and some cricket action from down under. This is perfect timing with the new Tennis season underway, and the Australian Open on the very near horizon. For the football action, Ladbrokes will be streaming events from Italy, Portugal, Brazil, the FA Cup, International Football, Champions League Qualifiers, the Europa Cup and Champions League matches from Asia. All of these streaming services will be free to account holders with Ladbrokes, the only exception will be on their horse racing streams which will require a small bet to gain access to the action.

The new racing section though, which covers both the horses and the greyhounds, look great. Ladbrokes now features a race by race viewer which covers the next two races when you go there. There is the ability to scroll through further upcoming races, and simply add selections to your betting slip. The screens for the races are very clear, and this is a great addition to the already great service that Ladbrokes already ran on the horse racing, with stats and form guides to appease all. From this section you can also gain instant access to watch the live action racing, which will require that you place a minimum bet to be able to enjoy. Ladbrokes also back up their racing with guaranteed best odds, meaning that they will pay out on a larger starting price, if the odds drift out from any early board market price that you take on a horse.

The feature of Live In-Play is just as an important factor as streaming live events. Since its inception, it has boosted the turnover of online bookmakers, simply because it gives immediate access and new, and numerous betting opportunities. The new Bet In-Play box sits on the right hand side of the screen, sorted by category of sports. From there you can bring up the main Bet In-Play screen and use the opportunity from there to catch the live sporting event in question, with the full listing of betting opportunities underneath. This means that you have everything you need at your disposal, all in one place, which makes for convenience and efficiency for the punter.

The new Ladbrokes sports book offers improved navigation, with an alphabetically arranged left hand menu, which can be configured to be browsed just how you want it to be. The improvement comes with the smart ability to sort things by either country, league, tournament or event. You can then just click on whichever sporting market that you want and the reader-friendly bets will be loaded in the centre of the screen, showing all games available. Another great addition to the navigation menu which works really well, is the ability to add markets to your favourites. The favourites box sits on top of the navigation menu, and for example, if you wanted to add the World Cup 2010 as a favourite market, it will be stored there for easy access next time you want to see the latest prices and events for that market.

Once you are in the main betting section of a sporting market, then it is the simple process of just adding bets to your slip with one click betting by selecting the odds next to your selection. The all new intelligent betting slip is a new improvement as well, with extra information about your bets displayed on there. Now you can clearly see the time and venue of an event, and if you want to play with adding forecasts and tri-casts, this is easily managed from with there. There is an excellent feature now with the building of tri-casts for example, as you simply build and adjust your selection, changing the order of your bet as you so wish. You can also see instantly the each way odds, as well as minimum and maximum stakes applicable to a bet.

The new Ladbrokes sports book is designed to be faster and cleaner looking, and first impressions is that is exactly that. Why not take extra advantage of the new Ladbrokes by following our link to get a free £10 when you open a new account and place a bet up to the value of £10. With the upgrades being done by the online bookmakers for their sports betting, this is the perfect time to make the most of the new and improved Ladbrokes. All of the usual services that they offered before are still there, their excellent football match centre, extensive sports book, poker, casino and games, there is just the new look and the upgrades to make the experience even more enjoyable. So whether you are following the African Cup of Nations, looking forward to Andy Murray in the Australian Open, watching to see if Ronnie O’Sullivan can retain his Masters Snooker crown at Wembley, Ladbrokes will have you well covered.