BetVictor launch BetFinder service for horse racing

New product simplifies horse racing

Bet Victor
Bet Victor

BetVictor has officially launched BetFinder, a product which has been designed with racing giant Timeform. The new service from the bookmaker has taken a shot at simplifying horse racing for their customers as well as attempting to personalise things.

This is a pretty big addition to the upgrade of the BetVictor sportsbook, something that they have been targeting with a lot of upgrades as it is and this is another one now. The information pulled in from TimeForm, who specialise in horse racing analysis and stats, will be used in the BetFinder to that customers can search through filters to find the best they want.

Customers will be able to search by categories such as Course & Distance winner, Star Ratings or simply have a look at the most improved horses that are out running on a given day. The BetVictor BetFinder app will allow punters to get a little deeper into their horse racing betting.

The service is set to fully go online across their web channel in August, but the service has gotten its first launch on BetVictor iOS and Android apps. All that a punter will need to do with the apps is update them and then in the racing section the BetFinder service will be right there.

BetVictor Head of Sportsbook Product, Eoin Ryan, said: “BetFinder is our latest horses racing product innovation, following on from the highly popular release of Lengthen The Odds earlier this year.

“We are confident that this product will prove very popular with our racing customers – both casual players and serious enthusiasts alike, as it allows customers to quickly and easily search through hundreds of horses to pinpoint the ones they like. We’ve worked closely with Timeform on this project and are very happy to be able to harness some of their most powerful data to power this product; it really elevates the user experience.”

Ryan continued: “Whether it’s an individual race or race meeting, BetFinder provides a powerful and unique experience and we’re looking forward to the reaction it gets from customers.”