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online bookmaker paddy power

On this page you find articles on online bookmaker paddy power and sports betting in general.

Paddy Power

Online betting site Paddy Power are trialing an app on social media platform Facebook, which will allow users there to bet on sports with real money.

The Paddy Power In-Play! app is being trialed on Facebook now, and it is the first ever product to allow sports betting on the social networking site to be done with real money. This will be a major breakthrough for both parties, and it will also open doors for other business to make money through the social networking platform, as well as increasing revenue for Facebook as well.

This is being trialed in the UK, where online gambling laws are more relaxed than what they are in the US, and the Paddy Power In-Play! app will allow Facebook users to bet on sports such as horse racing and football matches. This is a major coup for Paddy Power as it will increase their social media branding, and it will give them the ability to reach a whole new audience. 

Online betting site Paddy Power have a heavy presence on social media as it, as they do interact heavily with their customers on Twitter and Facebook as it is. Their Twitter account profile reads ‘Betting news and banter served with a side of mischief’.

But the betting site have come under some scrutiny already for products launched on the social media platform. Paddy Power produced casino games which are played with virtual money, and young children are free to use them. Children over 13 can sign up to these casino games, but not until they turn 18 will they receive gambling advertisements.

The Paddy Power In-Play! app will be different on Facebook, with only people 18 years or older being able to see the application. No-one under 18 will be able to view it and strict age verification protocols will be in place.

Peter O’Donovan, managing director of Paddy Power Online said: “The launch of the first real money sports betting product on Facebook is testament to Paddy Power’s e-commerce and technology capabilities.

“We are pleased to partner with Facebook on this pioneering work.”

Will Collins, Head of Social Casino partnerships at Facebook said: “Given the popularity of sports betting in the UK, we’re delighted to be welcoming Paddy Power onto the Facebook gaming platform with an innovative gaming experience.”

A Facebook spokesman said: “Online betting is a popular and well-regulated pastime in the UK. Our carefully chosen partners work within stringent regulatory guidelines to ensure their products and services are used safely and responsibly by adults. These products will be invisible and inaccessible to people aged under 18 on Facebook.”

14th July 2013 / Lee A Jackson - Category: Bookmaker News

Paddy Power

There are great free football bets to enjoy every day at online bookmaker Paddy Power up until June 24th. The new promotion kicked off on June 11th and it gives customers the chance to get a free bet every day.

This is a live in-play football betting promotion. Head to the online bookmaker and place three bets of £5 or more in one day on in-running football markets, and the bookie will give you a free bet of £5 to use on the following day’s football!

So this is a great way to build up some free bets to get yourself some more profits. All qualifying bets must be placed at odds of 1/5 or higher and customers can get a maximum of one free bet per day. There is plenty of football betting action to enjoy as well over the next couple of weeks, with the UEFA U21 European Championships and the FIFA Confederations Cup.

So there will be plenty of chances to get yourself a free football bet at online betting site Paddy Power. New customers registering an account with them can get up to a free £50 bet as a welcome bonus. The bookie will match the value of your first settled bet on an account with a free bet.


12th June 2013 / Lee A Jackson - Category: Free Bets & Promotions


There is good coverage on your 2012 US Open tennis betting with online bookmaker Paddy Power. The matches will be coming thick and fast from Flushing Meadows in New York over the next couple of weeks and there will be plenty of value around in match betting. So how about taking some free insurance on your match betting? That is what online bookmaker Paddy Power is offering on matches from both the men’s and women’s draws of the 2012 US Open.

This offer will apply online to pre-match single bets on match betting only and live in play bets do not count. But get a match winner bet down on any game from the US Open and if the last set of the match goes to a tie break then Paddy Power will refund all losing match bets on the player. This provides tremendous coverage and whether the match ends at 2, 3, 4 or 5 sets, if the final set ends on a tie break then you will get lost stake refunds on your losing match winner bets.

The maximum refund coverage on this offer is up to £100 per customer per match. With the men’s and women’s singles from Flushing Meadows running from August 27th to the men’s final on September 9th there is plenty of tennis match betting to come. The highly rated online bookmaker Paddy Power offer new customers a free £50 bet when registering a new account with them. The bookie will match the value of your first stake on a new account with a free bet, giving you some great free betting cash to enjoy.

Men’s US Open Tennis Betting Odds
Novak Djokovic 11/8, Roger Federer 5/2, Andy Murray 10/3, Juan Martin Del Potro 11/1

Women’s US Open Tennis Betting Odds
Serena Williams Evens, Victoria Azarenka 7/1, Petra Kvitova 11/1, Maria Sharapova 11/1, Li Na 14/1



28th August 2012 / Lee A Jackson - Category: Free Bets & Promotions


Some of the highlights of London 2012 Olympics betting will be the sprint races. Usain Bolt is geared up to defend his Olympic titles and not only will eyes be on the athletes, but on the clock as well. Online bookmaker Paddy Power are offering a great Olympics Betting Money Back Special just in case there are any records broken at the London 2012 Games.

In the Men’s 100m, 200m and 4x100m relay races, if a world record is broken in any of the above events, then Paddy Power will refund all losing outright bets placed on an athlete or team that finishes second in the race bet on. So that means if you back Usain Bolt in a 100m race and there is a shock with him coming home second, you would get your lost stake refunded if he finishes second to a race winner that breaks the world record.

This Paddy Power Money Back Special does only apply to bets placed before the qualifying rounds of the events though and the coverage on the lost stake refunds will be up to a maximum of £100. In both the 100m and the 200m events, Usain bolt is favourite. His closest challenger in both of the race will be his fellow countryman Yohan Blake, so Jamaica are going to be a force to be reckoned with in the sprint and this of course, will translate across to 4x100m relay. So with the Paddy Power Money Back Special, it may well be worth taking a look at Blake to cause an upset, and let’s face it, he’s likely going to need an World Record to edge past Bolt. In the 4x100m relay race, the USA will be the ones who will push Jamaica hard there, so again, may be worth a outside punt with the coverage being offered by online bookmaker Paddy Power for your Olympic betting. 

Mens 100m Odds
Usain Bolt 8/11, Yohan Blake 6/4, Tyson Gay 14/1, Justin Gatlin 18/1, Asafa Powell 28/1

Mens 200m Odds
Usain Bolt 4/7, Yohan Blake 13/8, Wallace Spearmon 22/1, Warren Weir 40/1, Christophe Lemaitre

Mens 4x100m Relay Odds
Jamaica 3/10, USA 3/1, Trinidad and Tobago 18/1 Bahamas 33/1, GB 33/1, France 40/1

Online bookmaker Paddy Power offer a free £50 bet for new customers registering an account with them. The highly rated and highly popular online bookmaker will match the value of your first stake on a new account with a free bet, up to the maximum value of £50, giving you some great free betting cash to enjoy to get started with.

25th July 2012 / Lee A Jackson - Category: Free Bets & Promotions


Online bookmaker Paddy Power have come under fire from the bank of England because of their “Blippar” mobile which app. The Irish bookmaker had launched an app which brought any £10 note to life through animation. When customers using the Paddy Power application on iPhone or android hovered their phone over any £10 note, the Queens picture would be animated, bringing her Majesty (along with other members of the Royal family) to life. The animated picture of the Royal would then start offering sports punditry through the application, but the Bank of England insisted that Paddy Power and been breaking the law with the application and insisted that they removed it from circulation.

Paddy Power complied in taking down their application which brought UK currency to life. A spokesman from Paddy Power doubted whether or not the Bank of England had any real claims, but they were happy to retire the Queen from her duties, saying that there wasn’t much quality football around at the moment for her to offer advice on anyway.

19th July 2012 / Lee A Jackson - Category: Bookmaker News


Online bookmaker Paddy Power made a big impact in their Italian market during Euro 2012, thanks to Italy making it all the way to the finals of the tournament. The Irish bookmaker said that they made positive strides in Italy’s online betting market back in June. It was great timing for Paddy Power, who launched their online service in Italy back in May, after being attracted to the country because of high projected growth. Paddy Power, Europe’s biggest bookmaker with the gambling industry forecasts in the country expected to shoot up a good 12%, and Paddy Power want their part of that.

The bookie has done a tremendous job of gaining a major holding in online betting in Britain and Ireland and now they are prepared to stretch their wealth across continental Europe. With some expertly timed exposure in Italy before the start of Euro 2012, Paddy Power were able to make a dent into the share on online bets taken by Italian local operators Lottomatic, Sisal and Snai. It doesn’t look as if it was that hard for Paddy Power to make an impact there, because online betting in Italy is still somewhat in its infancy, with the established players there already being slow to initiate and attract punters across to the format.

The three aforementioned Italian bookies together own a good 80% share of the betting sector, but they only have 40% of the online market. So there is a tremendous window of opportunity for Paddy Power to exploit, not only online but through mobile devices as well, which is really because an integral part of online bookmakers’ profits. During its first month in Italy, online bookmaker Paddy Power took in 3.6 million Euros worth of bets, breaking a good 4% of the online market already in that short period. The projections from Paddy Power should see them grow to 10% by 2014, making the Italian branch of Paddy Power profitable in 2-3 years.

15th July 2012 / Lee A Jackson - Category: Bookmaker News


Online bookmaker Paddy Power have a Money Back Special running for Euro 2012 betting. One of the most important and popular areas of betting for the early stages of the European Championship finals, is Group Winners. This is a popular market, where value can be found, and with all of the groups at Euro 2012 looking as if they are going to be too close to call, it is going to be worthwhile seeing what is offer in terms of prices. Can you pick the four winners of the four groups at Euro 2012? If you think you can, there is going to be a nice bit of insurance on taking a Group Winner Accumulator in Paddy Power Euro 2012 betting.

Take a Euro 2012 Group Winners Accumulator with Paddy Power and if just one leg of your bet lets you down, then you will get a lost stake refund. So there is nice betting coverage to take advantage of, if you were looking to go big for small profit on an accumulator in Euro 2012 betting. Paddy Power, who offer a free £50 bet for new customers as a welcome bonus by matching the value of your first stake with a free bet, have a limit of a £100 refund on the money back special. It also applies to bets placed before the tournament only, so you are going to want to get in quick. Naturally there are group favourites, but are some surprises going to be sprung upon us at the 2012 European Championships?

What is on offer in Euro 2012 odds at Paddy Power for the group winner options?

Group A
The favourites are Russia at 11/8, as they will look to see off the challenges of the Czech Republic, Greece and the joint host nations Poland. The Russians are the strong force in this group, but Greece, who had a solid qualification campaign are still equally as big of a threat. It is not going to be a clear-cut group, and that is why Russia as favourites are at quite a positive price.

Group B
This is the big Group of Death and perhaps the hardest group from which to predict a winner. Germany are favourites at 11/10 with Paddy Power, but they have to go up against difficult opposition in the form of the Netherlands, Portugal and Denmark It could all come to how well Portugal do against Germany and Holland which decides the outcome of this group. So if Germany do slip up, there is a lot of value in both Holland and Portugal sneaking in as winners.

Group C
Spain are still the outright tournament favourites to win Euro 2012, so naturally they go as favourites as well to win Group C. Vicente del Bosque’s men are the clearest group winner favourites out of the four groups, going at a price of 8/15 with Paddy Power. Their closest rivals are likely to be Italy who are back at 7/2 in Euro 2012 odds at Paddy Power but they are struggling for goals, and lost 2-0 at home to Russia in a pre-tournament friendly. Croatia and the Republic of Ireland make up Group C.

Group D
The bookies have been split, divided over who will win Group D. However, there has just been a slight leaning towards France over England now, as Les Bleus are trading at 13/8 with Roy Hodgson’s men back at 15/8. These two old rivals meet up in the first group match and that is going to have a huge impact on which way the group will go. Defeat there for either side could be costly, so is there a possibility that the Ukraine or Sweden could steal in through the back door? This is a very competitive and evenly matched group.


6th June 2012 / Lee A Jackson - Category: Euro 2016 Betting


Online bookmaker Paddy Power have a great Money Back special football betting promotion running for the final day of the Premier League season. There are still questions to answered on the final day. Will Manchester City hold on to top spot? Who two out of Spurs, Arsenal and Newcastle will make the top four? Will Everton finish above Liverpool? Who will join Blackburn and Wolves in the Championship next season?S o there is still plenty of last minute drama to be had on Sunday, and Paddy Power is offering a nice bit of insurance on all Premier League matches on the weekend.

If there is a goal scored in the final five minutes of any Premier League match this weekend, then the highly rated bookie will refund all losing Correct Score, Scorecast, First Goalscorer and Last Goalscorer bets in that particular match. So fantastic coverage on these popular markets thanks to Paddy Power. So if there is some late drama on Sunday, perhaps a devastating equalising goal in the last five minutes, a last gasp winner for someone, or even just a goal which puts the icing on the cake of an emphatic victory, if there is a goal in the last five minutes, then the insurance coverage kicks in.

So plenty of insurance to take on these popular markets. Markets such as the First Goalscorer and Correct Score ones offer a great deal of value anyway, and they are made better because you will have some fall back thanks to Paddy Power. Sunday is the day when all things will be settled for the Premier League domestic season. Online bookmaker Paddy Power offer a free £50 bet for new customers registering an account with them. The bookie will match the value of your first stake on a new account with a free bet, up to the maximum value of £50, providing punters with some great free betting cash to get started with.

10th May 2012 / Lee A Jackson - Category: Free Bets & Promotions


Online bookmaker Paddy Power have become the first UK Bookie to incorporate content from the Racing Post into its smart phone app. This is a big coup for the popular bookie, as it gives them a great advantage in the competitive field of horse racing betting. The Racing Post, Britain’s leading newspaper dedicated to horse racing, will be integrating its content directly into the Paddy Power app. With the usage of mobile devices increasing all the time for gambling purposes, Paddy Power stand to gain big from this move.

It means that punters will now be able to get direct access to form and race-cards from the Racing Post, so there will be the independent source of information, not just that coming from the bookie themselves. The Paddy Power application with the upgrade to the new horse racing content is available on Android 2.3 or iOS 5.0 devices. Paddy Power have also given their mobile app a face lift, making it easier to punters to get from point of making a market selection to actually placing the bet. The number of screen taps in between have been reduced.

Paddy Power, one of the first operators, along with Betfair, to launch their app in Apple’s download store are the leaders in mobile betting. Around 49% of Paddy Power’s online customers were using a mobile device to place bets by February 2012. The convenience of mobile betting has led to a 225% turnover in mobile wagers from 2011.



29th April 2012 / Lee A Jackson - Category: Bookmaker News


Online bookmaker Paddy Power have a great Six Nations rugby betting promotion running for this weekend’s round of matches. The Paddy Power Six Nations Rugby Special covers England v Wales, Ireland v Italy and Scotland v France betting this weekend. If you enjoy your Try scorer betting on Six Nations Rugby matches, then Paddy Power will be the place to head to. If the last score of any of this weekend’s Six Nations matches happens to be a penalty, then Paddy Power will refund all losing try scorer bets placed on that match in particular. This is great coverage, especially with the superb value to be found in Try scorer betting at Paddy Power. You can take this great insurance, knowing that if your try scorer bet loses but the last score of the match is a penalty (which has already happened in the Scotland v England, Ireland v Wales and Italy v England matches during the championship this season) then you will get your lost stakes refunded. Great rugby betting insurance from Paddy Power ahead of this weekend’s big matches. Online bookmaker Paddy Power offer a free £50 bet for new customers registering an account with them. The bookie will match the value of your first stake on a new account with a free bet, up to the maximum value of £50. This gives new Paddy Power punters some great free betting cash to enjoy on their sports betting with their new account!

23rd February 2012 / Lee A Jackson - Category: Free Bets & Promotions

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