Betfair are the latest operator to hook up with the Rewards4Racing programme, a scheme that allows punters the opportunity to experience a great day out at the races. The Rewards4Racing programme are already teamed up with Coral, Betfred and Bet365 and have expanded now to work with Betfair.
Punters can collect points on their Betfair sportsbook activity now through the free membership offered by the Rewards4Racing programme where points are collected quickly and easily through Rewards4Racing’s betting partners and extensive shopping networks.
The points can be collected and put towards prizes, such as a ticket for a day at the races or even getting an upgrade to hospitality. The Rewards4Racing programme details that “you are able to spend your Rewards4Racing points on pretty much anything that is available for sale at any of our partner racecourses.”
Upgrades and experiences can be used at more than 900 different race meetings across the year and this does apply to some of the bigger events too like The Cheltenham Festival, the Grand Nations, the Derby and the St Leger Festival.
Stephen Mault, Betfair’s Brand Director, said: “We are delighted that Betfair has joined the Rewards4Racing programme.
“It will enable us to reward Betfair customers with regular and tangible benefits through the Rewards4Racing platform and the partnership will help us increase the reach of the flagship Betfair sponsorships in the racing calendar.
“It will also offer racing fans greater opportunities to attend race meetings more frequently, underlining our long-term commitment to British Racing.”
Tom Cowgill, Rewards4Racing Co-Founder and Director, commented: “It’s fantastic news to have Betfair Sportsbook join us as our fourth bookmaker partner.
“Betfair has an ever-increasing portfolio of high-profile sponsorships within British racing and I’m certain that their participation on the programme will prove to be a great addition for our members.”
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