Top Five Online Sports Betting Sites

Bookmakers, betting markets, etc.

Sports betting has been around for more than a century, and so it is little wonder that today dozens of bookmakers exist. Whether they are doing the bulk of their business on the high street, online or a mix of the two, sports betting remains a multi-billion pound industry to this day.

It is online sports betting in particular that has driven the industry into a new era. Innovations in technology and the availability of quality yet affordable mobile devices means that more and more bettors can now bet when they want and how they want.


The rise of online sports betting created a whole new sub-industry, and a number of bookmakers took advantage. The likes of Betfair, who offered a completely new product to customers through their Exchange, and bet365 were the first innovators to really take command of this exciting new marketplace, while the traditional ‘bricks and mortar’ bookies like Paddy Power, Ladbrokes and William Hill were quick to follow suit.

The attitude in the industry then became akin to ‘if you can’t beat them, joint them’, hence why today practically all of the mainstream bookmakers have a committed online presence. But as always seems to be the case with the Internet, there are those unscrupulous types out to make a quick buck out of the unsuspecting public, and this has given rise to a number of illegitimate or sham sportsbook and casino sites being created.

It is easy to ensure you don’t become embroiled in such a scam: sign up for a more reputable firm such as bet365, Ladbrokes or Paddy Power, who you know are delivering a fair service and who will never use your personal details in a fraudulent way.


These are regulated, commissioned and licensed by UK gambling laws too, which means you can rest assured that your privacy and safety is of paramount importance. If your chosen online sports betting site isn’t licensed, or has a ‘back door’ licence from a jurisdiction such as Curacao, then they need to be investigated further before you input your personal data into their site.

The great thing about the best sports betting web sites is that they offer their new customers fantastic sign up offers, but keep them engaged with further deals and bonuses too. Many offer live streaming services these days, which means that for just a small wager you can watch top-class action from across the porting spectrum, including football, horse racing, tennis, basketball, snooker and many more.

These companies offer comprehensive pre-event and in-play markets as well, with fair odds and safe payment systems, so you can truly wager with confidence.

Why would you take the risk of not playing via one of the top five online sports betting sites in the UK like Ladbrokes, William Hill, Paddy Power, bet365 or Betfair?