Ladbrokes Review 2018 - Sports Betting Review

Ladbrokes are one of the familiar high street names from British betting history and because of their experience and strong brand name, they are are major force online as well, as you would expect. They started all the way back in 18th Century, that’s how long that they have been going. That’s a rich history for them and their founder Harry Ogden is recognised at the UK’s first professional bookmaker. The actual Ladbrokes brand was formed in 1902 and comes from racing stables Ladbroke Hall in Worcestershire. They went online in 2000.


  • Fantastic horse racing coverage and services.
  • Great value prices.
  • Plenty of good promotions to enjoy.

Online-Betting Rating:

4.5 Stars Rating

Betting markets and odds odds quality 9/10

Ladbrokes are strong in odds, because they have a wealth of knowledge and expertise in trading and you would expect nothing less really. Their sportsbook is great and will fulfil the needs of both causal and more hardened punters alike. You get great North American sports coverage along with everything from Aussies Rules to Chess, Golf, MMA and Volleyball and just about everything in between. They offer an extensive range of horse racing as you would expect as they have long been big supporters of UK racing.

So you have a big sportsbook to get lost in, well, fortunately the navigation in the sportsbook has been done so well that you won't get lost as it’s easy to get around. There are other great features in the sportsbook such as Daily Price Boosts that be quickly accessed which is a nice touch. As for odds, they are right up and they are deliver a healthy amount of enhanced odds deals as well to keep punters coming back for more. You have a 6.1% bookmaker margin on soccer and overall across their sportsbook it is about 4.9 which is pretty solid in comparison.

Ladbrokes sign up bonus, free bets & current promotions 8/10

The Ladbrokes free £50 bet is one of the most recognisable sign up offers among online bookmakers and it sticks around because it is so good. All that you have to do is sign up for an account with them and use the promo code F50 and in return, the bookmaker will match the value of your first wager on the new account as a free bet up to £50. There is minimum odds of 1/2 on a qualifying bet to get the offer. The free bet bonus must be used within seven days. New Customer Offer, T&C’s Apply, 18+. Please Gamble Responsibly. See details directly at Ladbrokes.

Extras & features 9/10

Because they are pretty synonymous with horse racing, their Best Odds Guaranteed Plus is a great feature. If an SP returns a greater price than the one you have taken, then they will not only pay you out at the bigger SP but they will boost the price further up. For example if you took a selection at 3/1 but the SP was 7/2, you would be boosted up to 4/1. Whenever that applies to a race, it is a good thing to have with you.

Ladbrokes also do run a cash out feature which means that you are able to get a return on your bet before a match even finishes. This is tremendous to try and consolidate your bets or lower your risk. The Ladbrokes cash out feature covers plenty of sports like football, cricket and snooker and this also applies on live markets and accumulators as well.

As a Ladbrokes customer you also get great access to live streaming across a wide range of sports. Clicking on live streaming will show you the current live action and you can filter through it if there is a lot going on, by simply selecting a tab at the top of the page. On that main page you will also see how many live in play markets there are on a given event. There are lot of sports covered including football, tennis, golf, baseball and more.

The biggest extra feature that you can find at Ladbrokes is the option to switch over to their Exchange service. This is their peer to peer betting format which offers a whole new range of markets and odds because you are betting against other punters. There is good help available to aid you over in their exchange section where you get to back and lay market options. There is also virtual sports to bet on as well.

Ladbrokes payment options - deposit and withdrawal methods 9/10

The major funding and withdrawal options are available to you as a Ladbrokes customer. You can use major credit and debit cards or online payment services like Paypal, Neteller and Skrill. There will be different limits and processing times (along with fees) for the different methods that you have with you. You can pull your funds out of your Ladbrokes account to your funding source again, different fees, limits and processing times will apply.

Deposit Methods Include: Visa, Mastercard, Maestro, Visa Electron, PayPal, SKrill, Bank Transfer, Ukash, Neteller
Withdrawal Methods Include: Bank Transfer, ClickandBuy, Neteller, Skrill, PayPal, Visa, Mastercard

User-friendliness of website & mobile app / mobile version 9/10

Ladbrokes have been through some ups and down, but they really look rejuvenated at the moment. The website design that they have is spot on. It’s very nice, clean and functional and very fluid whether you are on their website, their app or just on their mobile version. All the investments and changes that they have done seem to be paying off. The layout of their sportsbook is tremendous and the clarity in odds presentation and the betting slip is highly regarded. It’s a very comfortable site to both look at and use.

Ladbrokes Customer Service & Support, Security & Reliability 8/10

Regular help channels apply at Ladbrokes. The quickest way is to open a chat console right there on the website and get direct access to a representative, but the more comfortable way for many may be to pick up the phone. You get around the clock access to Ladbrokes customer service and dip into their help section as well. Ladbrokes have Verisign and SSL encryption on their site.

Overall / Conclusion 9/10

They are one of the most famous names in British betting and they deliver a top quality online betting experience. It’s hasn’t been plain sailing for them along the way, but they really have their act together at the moment and deliver an overall service that the major of punters will enjoy and stick around at. There is a lot trading value on the for punters to get their teeth into and you get a hugely trusted and recognisable brand.

Claim your sign up offer *
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Ladbrokes £50

  • Register at Ladbrokes
  • Place your first single bet of £5 or more
  • Get a £50 free bet!

* New Customer Offer, T&C’s Apply, 18+. Please Gamble Responsibly. See details directly at Ladbrokes.